WarnerMedia announced that ‘The Batman” merchandise will soon be available everywhere. The products include fashion, accessories and beauty products, fitness apparel, lifestyle products, toys, costumes and collectables.
The film “The Batman” will be released in cinemas March 31st. It will be accompanied with merchandise from renowned brands such as Lanvin, EleVen, Venus Williams, Puma, and Carhartt. This will allow fans to “channel Batman/Bruce Wayne or Catwoman/Selina Kyle like no other”.
Pam Lifford is president of WarnerMedia global brands, experiences. She stated in a statement that “The Batman” film is highly anticipated. The WarnerMedia global brands, experiences will also be offering new, imaginative and authentically-crafted products and experiences to fans around the world.
“This is the first solo Batman theatrical movie in over a decade. This powerful new story inspired fans to find even more ways to celebrate and engage with this DC Super Hero.”
Lanvin launches ‘The Batman Collection’
Lanvin dedicated a collection to DC superheroes and their on-again/off–again antagonist Catwoman. The collection was first shown on the Paris Fashion Week catwalk last October. The collection features T-shirts and hoodies as well as denim, asymmetric shirts and metal mesh dresses. It also includes a reversible Teddy Jacket featuring Batman and Catwoman’s faces.
Lanvin also created accessories in saturated colours and Art Deco lines. They have sneakers, a batmobile-inspired minaudiere clutch, and a range of leather bags.
The line will drop online and in select Saks Fifth Avenue stores from March 2 and on saks.com on March 15, to coincide with the film’s release international from March 2 and in North American on March 4.
Lanvin, EleVen from Venus Williams, Carhartt, and Puma launch “The Batman” inspired collections
Another collaboration in fashion and footwear is an all-new Venus Williams lifestyle brand EleVen by Venus Williams. This fashion-forward activewear brand takes inspiration from Gotham City’s neon lights, rain-slicked streets, and night moonlight. There are lace-up hoodies, leggings with studs, and a vegan leather jacket. Other options include sports bras, track pants, and tennis dresses. The collection will be available on EleVenbyVenusWilliams.com, at Saks Fifth Avenue and Tennis Warehouse, and Internationally at Zalando.com.
Carhartt will also release a collection featuring ‘The Batman’, including T-shirts, hoodies, and pants. TomboyX will sell T-shirts and underwear. Puma will launch a training line with moody colours and graphic inspired by the Caped Crusader.
A The Batman x Fossil capsule line will be available, featuring collectable watches and jewellery, as well as leather goods. The limited-edition collection, which will be launched on February 28, features designs inspired by The Riddler and Batman’s iconic Batsuit.
The DC Shop will also be lighting up the Bat-Signal starting February 1st with exclusive merchandise that includes apparel and sporting goods. Retailers such as Zara and Target are also set to release fashion and footwear styles for kids, teens, and adults.
Saks will host a bespoke pop-up titled “The Batman”
The film’s debut will be celebrated with a pop-up experience at Saks Fifth Avenue New York. The pop-up will be open March 15 through 29, and will include ‘The Batman’-inspired apparel from EleVen, Maison Labiche and Lanvin as well as accessories and beauty products.
Saks also designs custom window displays that transport shoppers into Matt Reeves’ Gotham City.
Beauty brands join forces with “The Batman”
Luxury haute parfumerie House of Sillage will introduce a new fragrance, lipstick, and candle. Emilie Heathe will also launch a limited-edition line of nail polish colours.
Dr. Squatch will also release a limited-edition soap bundle that includes two soap bars ‘The Batman Bricc,’ which has a leathery musky scent, as well as ‘The Riddler Enigma,’ which has mysterious, yet intriguing aromas.
To celebrate the film’s release, Rubies will offer a range of officially licensed adult and child costumes. In time for Halloween, additional accessories and costumes based upon Batman and The Riddler costumes for pets will be available.
“The Batman” is one of the most anticipated films of 2022. Reeves directed the film, which stars Robert Pattinson (Batman) and Zoe Kravitz (Catwoman/Selina Kyle) as well as Colin Farrell (Penguin).