Soon after, Swarovski’s new face is announced as Lourdes Leon, the daughter of Madonna. Lola was a big star in 2021, when she showed her trademark flair at a festival. She also modeled for the collaboration between Gypsy Sport and Stella McCartney. Swarovski claims that she is a strong representative of the brand, especially the new collection which is open to people from all backgrounds and orientations. The press release states that Lourdes is a Swarovski model, actress, actor, linguist, academic, activist and more.
Lola channels the popular in the shoot wearing a cropped, twisted halter top and jeans. To draw attention to the brightly colored jeweled belts around her waist, she tugs at her jeans. The iconic accessories company’s charms, pendants and rings add a variety of color to the look.