manager_1 Superdrug, a health and beauty retailer, has opened its “most sustainable store” in Peterborough’s Serpentine Green shopping center.
Superdrug’s Planet CSR commitment includes a sustainable-led design. It features 100% recyclable signage, made of recycled yarn and plastic bottles, and ceiling tiles made with bio-soluble starch, clay, and mineral wool.
This store has a lower number of LED Mod lights on the ceiling and air conditioning that is AAA efficient rated. It also has a waste management goal of five percent to be disposed of in landfills.
The new Peterborough Serpentine shop also has a beauty studio where customers can get professional services such as threading or manicures at an affordable price.
Superdrug’s property director Nigel Duxbury said that the store will be open in Peterborough Serpentine Green. Sustainability has been the main focus of the development, construction, and design of the store from conception to completion.
“Following this years first ever CSR Report, I’m thrilled to share my commitment to our strategic Planet CSR Pillar with sustainability-led design features in the store and stocking amazing own brand ranges which are making eco-conscious products.”
This move is in line with improvements made to its own products to reduce plastic usage, including the launch of 100 percent recycled plastic bottles for its brand hair range. It also ensures that all toothpaste tubes and wipes are fully recyclable.
Duxbury said: “We are confident that we listen and work with our customers to launch landmark change, and this is reflected in the Peterborough Serpentine Green shop. Superdrug’s team looks forward to expanding these eco-conscious initiatives and implementing them at other stores across the country.”
