manager_1 L’Agence, a Californian brand, presented a digital collection called ‘Champ De Fleurs’ that focused exclusively on the female silhouette and form in a collection. As part of a collaboration between Popupflorist, a New York-based floral design company, the occasion-wear collection was displayed on a runway lined in flower bouquets.
A selection of staple pieces was stocked with bold colours, including blazers with double-breasted sleeves, cami dresses, and co-ords in vibrant colors. According to the label’s collection description, the brand uses striking colours to convey a “undeniable uplifting vibe” and “standout suavity that meshes Parisian flair and the West Coast attitude”.
In addition to denim patchwork jeans, crushed velvet suits and other spring-inspired designs, viewers were also presented with more literal interpretations of the season. Seasonally-friendly pieces included a floor-length maxi in a bright butterfly print, and a floral two-piece. These were both classic staples with a subtle edge. These were contrasted well with loosely fitted, structured silk dresses and loose-fitting trousers, each adding its own element to the overall collection.
L’Agence footwear was also the star of the second full collection. Jeff Rudes, the creative director of L’Agence footwear made the jump into the new category in autumn 2021. He also decided to expand the footwear collection as part of his goal to make the label a lifestyle brand.
